“If you are working on something exciting that you really care about, you don’t have to be pushed. The vision pulls you.”
— Steve Jobs
BACKGROUND
My experience as a designer in Los Angeles spans 30+ years, working in both print and interactive media.
I collaborated with industry leaders in entertainment, retail, music, and technology, with clients that include IBM, Epson, The USTA, Ferrari, the City of Los Angeles, as well as Universal Pictures.
BRAND DESIGN
As a brand designer my approach strongly considers the fundamental business strategy behind any creative work. If needed I assist in outlining this as a clear, actionable vision. Then I manage its creative execution, even designing the work as required.
Design solutions are concurrent with an ever evolving consumer and business culture, and more than ever, design is a valued strategic motivator that persuades consumers and empowers businesses to better connect.
My experience demonstrates strong strategic vision, concepting and design execution in all media.
PROJECT OPPORTUNITIES
Let's find out if we're a good fit to collaborate on something remarkable!
Get in touch with me using my contact form to discuss scope, availability and more.
STRENGTHS
DEVELOPMENT
Brand Auditing / Brand Touchpoint Strategy / Competitive Analysis / Communication Tone and Voice / Brand Positioning / Mission Statements / Product Naming
IDEATION
Blue Sky Development / Mood Boards / Mockups / Large Scale Presentations
DESIGN EXECUTION
Environmental Design / Corporate Identity / Graphic Design Systems
ADA Compliance / Front End Development / Brand Books / UI/UX
CLIENTS
Thinkwell
Ferrari World, Abu Dhabi • Google BrandLab • Google Fiber • USTA/US Open • Universal Pictures • San Diego Zoo • Jaguar/Land Rover • Warner Bros. • Nixon Presidential Library and Museum • Simthsonian
Evolve Media
Pure Beauty • City of Huntington Beach • AIGA • Siemens USA • Monarch Bay Resort • Garza Group • EVGA • Shimano USA • Brighton Jewelry